History

1950

With much love for craftman-ship, Kaspar Frauenschuh's father founded the Kitzbühel leather manufactory.

1974

Kaspar joins the family business and starts with the first fashion store and with his uncompromising quality thinking.

11978

With an eye for the growing brands, Frauenschuh brings brands like Jil Sander, Lang, Armani Prada and Gucci to Kitz-bühel.

1984

Through the idea of high quality, functional sportswear, the new Frauenschuh sportswear store is born.

1988

Kaspar Frauenschuh marries Andrea, who supports him since then and gives him strength for new decisions.

1997

The famous Frauenschuh fleece comes on the market. Due to the low thickness of the material, it is very light and still keeps you warm.

2005

Frauenschuh receives its first Global + Style Award. The second follows in 2007.

2011

The Frauenschuh store is be-ing rebuilt. Fascinating illuminations and visualizations are created on four different floors.

2014

The 40th anniversary of the company "Das Fest" is celebrated at the Country Club in Kitzbühel.

2018

The office building is being remodeled. New premises for a studio and a modern kitchen are created.

2020

Now that Jakob Frauenschuh has been involved in process management for many years, other members of the next generation of the family are joining the company. With Lauren Frauenschuh and Elisabeth Frauenschuh-Broz the company gains designers and with Simon Frauenschuh a representative in sales.

2021

Françoise Rousseau joins the company as the new Managing Director. She brings more than 20 years of experience in building and managing companies on a national and international level.